Providing market intelligence for more than 35 years

In The News

Consumer Demand For Smart Home Safety Alerts Increasing

"Smart home services will become a mandatory part of home insurance in the future," said Barbara Kraus, Director of Research, Parks Associates. "Insurance companies in Europe and North America have expressed growing interest in the ability of smart home products and services to limit risk and offset property damage and loss. As documentation that validates this potential savings develops a baseline of confidence, insurance companies will be motivated to subsidize the cost of smart home solutions." 

From the article "Consumer Demand For Smart Home Safety Alerts Increasing" by www.hometoys.com

Previously In The News

Being Smarter About Smart Home Alarms

But by the end of the 20th century that market growth leveled off and stagnated. Fast-forward to the past 10 years, with heightened acceleration the past three to five, and (according to Parks Associa...

Google Adds New Tools for Retailers to Cloud Platform

In other news, new research from Parks Associates that came out during CES 2023 has shown that 63 percent of U.S. households with internet access own a smart TV – a 38 percent increase from 2015. Addi...

Your API Could Get You Sued by the FTC

Uber routinely argues their service shouldn’t be regulated like taxis – the company is increasing competition and should be left alone. This is a compelling case on many fronts as the service is bette...

ESX 2016 Report

After the OpenXchange breakfast, I sat in on a spirited session, “Go Big or Go Home? Expanding & Extending into New Markets,” which was moderated by Greg Simmons, co-owner/VP of Eagle Sentry, and incl...