Providing market intelligence for more than 35 years

In The News

Creating Spotify for sports to counter piracy

Research from Parks Associates estimates that the cost of video piracy this year alone for pay-TV and OTT providers will be $9.1 billion in lost revenue.

By 2024, that number will rise to $12.5 billion, representing a 38% growth rate.

Nagra vice president of anti-piracy Jean-Philippe Plantevin said: “We know we want to fight piracy at industry level, especially important for the sports industry to copy what the studios have done.”

From the article "Creating Spotify for sports to counter piracy" by Alana Foster.

Previously In The News

60% Of Pay-TV Users Want Subs To Include Streaming Content From Online Video Services

Sixty percent of pay-TV subscribers, or nearly half of U.S. broadband households, are interested in streaming movies and TV shows from an online video service as part of their pay-TV subscriptions, ac...

For Some Streamers, Global Expansion May Not Be Possible Without Rebranding

“All of these companies when they’re launching these DTC services are weighing, what is the brand equity?” said Steve Nason, a research director at Parks Associates who specializes in entertainment co...

Fox News Takes on Late-Night Comedy With Right-Leaning Show

“The country is divided, almost in half,” said Steve Nason, research director at Parks Associates, a market-research firm. “There’s certainly a place for other perspectives.” From the article "Fox...

Netflix Is Winning Streaming’s Own ‘Squid Game’

Netflix has been criticized for not having enough enduring franchises like Marvel and Star Wars. Having those would certainly aid its efforts to expand into merchandise licensing, which is one of Walt...