Providing market intelligence for more than 35 years

In The News

Despite YouTube Music’s Relaunch, YouTube Premium Falls Out of the Top 10 Streaming Services In the U.S.

YouTube’s latest music subscription service is failing to boost YouTube Premium in any substantial way, according to recent research. According to Parks Associates, YouTube Premium — which includes the YouTube Music premium service — is no longer ranked among the top 10 video streaming services in the U.S.

As you might expect, Netflix is topping the US-based ranking, with Amazon following in second. YouTube Premium failed to make the top 10 ranking after placing 7th last year.

From the article "Despite YouTube Music’s Relaunch, YouTube Premium Falls Out of the Top 10 Streaming Services In the U.S." by Paul Resnikoff.

Previously In The News

Nearly Half Of Homebuyers Want Smart Homes

This survey was conducted by Parks Associates on behalf of the Coldwell Banker brand within the United State, June 6 to 9, 2016 through a third party via an online omnibus product. The survey was cond...

Voice and the Consumer Markets: Accelerated Growth

Consumers have been relatively quick to embrace voice-based applications, especially considering early experiences with voice technology, such as automated toll-free phone systems, were not particular...

Smart Home Gadgets Need To Live Together

Smart home technology that has long been knocking at doors will settle into the mainstream after rival gadgets and services become hassle-free guests that get along with one another, industry insiders...

Prediction: Wi-Fi-Cell Hybrid Service Is Coming

As always, timing is everything. Research published in July by Parks Associates suggests U.S. mobile carriers are shifting their focus from ARPU growth to churn management as new smartphone users beco...