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In The News

Digital Video Views On Rise

September 17, 2014

Digital TV-video viewing continues to climb -- but it's still way behind traditional TV consumption.

Parks Associates says U.S. broadband households spend on average 1.3 hours per week watching video on a tablet and 1.6 hours per week watching video on a smartphone. But this compares to almost 20 hours per week on the television.

From the article "Digital Video Views On Rise" by Wayne Friedman.

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This year, U.S. online video ad revenue is on pace to exceed $1.3 billion, according to new research from Parks Associates. The report attributes the healthy numbers to steady growth in online video...

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