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DirecTV Now Goes 'Gangbusters,' And AT&T Stops The Bleeding

January 19, 2017

OTT

streaming

digital content

DirecTV Now

AT&T

Before news broke Friday that AT&T has stopped bleeding TV customers, Parks Associates analyst Brett Sappington tried to put a finger on what sort of subscriber numbers for the company’s new streaming TV service would warrant such a disclosure.

From the article "DirecTV Now Goes 'Gangbusters,' And AT&T Stops The Bleeding" by Shawn Shinneman.

Previously In The News

Parks: Live-Streamed Video Consumption Increases to 40% Among Internet Households

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Over 80% of us subscribe to some form of pay TV service, whether cable- or-satellite based. We get hundreds of channels, most of which we do not watch. And while the service is generally good, the mon...

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Is The Increasingly Crowded Streaming Marketplace Going to Turn Consumers Back to Piracy?

In the short term, consumers are more than happy to keep paying for multiple services. According to a report published by Parks Associates in June 2021, 46 percent of US homes with broadband-level Int...

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DirecTV Now Goes 'Gangbusters,' And AT&T Stops The Bleeding

Previously In The News

Parks: Live-Streamed Video Consumption Increases to 40% Among Internet Households

Is It Time to Bring Back the TV Antenna?

The Sound Of The Internet Of Things (And Why It Matters For Brands)

Is The Increasingly Crowded Streaming Marketplace Going to Turn Consumers Back to Piracy?

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