Providing market intelligence for more than 35 years

In The News

Drive Til-You-Qualify May Not Be What it Was

How will such evolving functions, an increased emphasis on community "walkability," and neighborhood "programming" around trails, proximity to grocery, schools, health, etc., and social connections, etc. create an impetus for new designs, materials, and features in what has been a fairly standard structure to shelter human-driven vehicles.

Already, affinities between smart cars and smart homes are the subject of more and more research, as we see here from Parks Associates, which plots early adopters and traction for smart tech in both spheres.

In 2015, these ecosystems are beginning to converge, with particular use cases, such as remote home controls, entertainment on-the-go, and home energy management emerging at the intersection. However, significant obstacles and issues must be addressed before players can begin to take advantage of crossover opportunities.

From the article "Drive Til-You-Qualify May Not Be What it Was"  by John McManus.

Previously In The News

The Transformation of Making, Storing, and Keeping Energy Reliable

“Since the 1980s, energy efficiency has been one of the key drivers of home automation, which is what it was called back then,” said Elizabeth Parks, president and CMO at research group Parks Associat...

Streaming in 2025 Isn’t the Bargain It Used to Be

A recent Parks Associates report found that nearly half of U.S. households subscribe to five or more streaming video services, and 23% subscribe to eight or more. The bottom line? Cutting the cord...

‘Severance’ Workplace Thriller Gives Apple a Much-Needed Hit

Apple TV+ has historically been more reliant on creating standout content than its competitors, said Jennifer Kent, vice president of research at market intelligence firm Parks Associates, and it rema...

Telcos have an in when it comes to in-building AI

Beyond connectivity, Parks said telcos also have an opportunity to provide value-added and managed services for commercial and residential buildings alike. Parks Associates, which tracks tech adopt...