Providing market intelligence for more than 35 years

In The News

DVD has had its day: streaming devices rule supreme

According to market intel firm Parks Associates, 64 per cent of households in the UK with a broadband connection have at least one internet-connected entertainment device hooked up to their telly. Not surprising, given how cheap it is to jump on the streaming bandwagon these days.

Parks’ findings help to explain the overwhelming success of services like Spotify, which boasts over 20 million paying customers globally and Netflix, which entertains over three million UK subscribers.

The firm’s research also shone a light on European users’ opinions of developing technology and found that a quarter of German, Spanish and UK households find smart home appliances “very appealing” – even if they might be earwigging our most intimate secrets.

From the article "DVD has had its day: streaming devices rule supreme" by Tony Crammond.

Previously In The News

68 Percent Smartphone Users Stream Music Daily: Study

A US-based market researcher in its study said that 68 percent of smartphone owners in the country listen to music via streaming outlets on a daily basis. Parks Associates has released new data that r...

Caregiver Apps: Four Ways to Boost Adoption Rates

Caring for sick or aging loved ones is a big job. Keeping up with medication schedules, communicating with healthcare providers, learning about disease management, helping with day-to-day tasks — it c...

Top 5 markets disrupted by sharing economy apps

Sharing economy apps like Airbnb, Uber and HomeAdvisor have the ability to thrive and disrupt incumbent industries. We have identified the five top markets that could become the next frontier of digit...

Parks Associates To Host Annual Connections Conference May 24-26 In San Francisco

The executive event, addressing the converging IoT industries—including smart home, connected entertainment and mobile ecosystems—will feature panel discussions and keynotes by: — Matt Eyring, chie...