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In The News

End Of A Device: ESPN, Verizon Remove Xbox 360 App Support

The move by both ESPN and Verizon is interesting in light of the fact that gaming consoles are still very popular devices for streaming media, according to Parks Associates. The Xbox console outpaced Sony PlayStation as the most-used streaming device, in fact.

From the article "End Of A Device: ESPN, Verizon Remove Xbox 360 App Support" by Samantha Bookman.

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New research from Parks Associates finds that Roku is the most popular brand of streaming media players, making up 43% of streaming products among homes that use those devices. While Roku devices r...

The hidden cost of smart home technology

42% of American households with internet now own at least one smart home device, according to the market research firm Parks Associates. From the article, "The hidden cost of smart home technology"...

Securing Tomorrow’s Homes

Recent insights from the Electronic Security Association (ESA) and Parks Associates reveal a surge in popularity for connected cameras and video doorbells, aligning with heightened post-pandemic conce...

Research: 47% of US familiar with AI tech

Parks Associates research in partnership with Adeia reveals 47 per cent of US internet households report familiarity with at least one AI technology, such as tools like ChatGPT or AI-powered image edi...

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