Providing market intelligence for more than 35 years

In The News

Energy Management at ‘Big Boom Window’ for Integrators

Home - CEPROForty-four percent. That’s how many Americans, according to Chris White, an analyst at Parks Associates, monitor their energy—manually or otherwise. That’s 44% of homeowners who are already engaging in some form of energy management with the remaining 56% either unaware of those solutions or simply unwilling to engage in monitoring themselves.

It may be easy to write off recent interest in energy management as a craze spurred by the Inflation Reduction Act (IRA). With consumer-facing rebates surrounding all sorts of energy-efficient technologies, it would make sense that suddenly homeowners would be eyeing cheaper home upgrades, especially as many plan on hunkering down in their current residences.

However, experts are seeing similarities with a different trend that has exploded in recent years. Much like how the pandemic initially brought indoor air quality to the public perception, so too are a variety of factors turning energy management into a core focus for homeowners. And with that comes a rise in valuation for smart energy management systems provided by a professional installer.

From the article, "Energy Management at ‘Big Boom Window’ for Integrators," by Nick Boever.

Previously In The News

Walmart buying TV-brand Vizio for its ad-fueling customer data

According to a spokesperson for Parks Associate that Ars Technica spoke with, Vizio has 12 percent of connected TV OS market share. WSJ reported last week that Roku OS has more market share at 25 perc...

Disney intros shoppable streaming TV ads via second-screen – Industry Voices: Sorensen

Parks Associates data shows that the vast majority - 88% of internet households shop online at least monthly. 62% of respondents shop on a mobile phone and 60% shop on a computer monthly. Parks Ass...

America’s Over-The-Air Audience Remains Steady Amid Streaming Era

Per tech research firm Parks Associates, 30% of OTA households prefer to have antennas to watch live news, and 20% prefer them for live TV, sports, and movies. From the article, "America’s Over-The...

Building Grid Resilience Amid Climate Change

According to Parks Associates, there is a strong overlap with security and smart home households and solar panel ownership: 17% of security system owners report also owning solar panels, compared to j...