Providing market intelligence for more than 35 years

In The News

Euro OTT Growing But Eclipsed By North America

The Parks OTT Video Market Tracker shows that 55% of UK broadband households and 51% in France are watching TV programming and films online and that 30% of broadband households in the former country and 17% across the English Channel subscribe to paid-for OTT video services.

The market in the UK is being fuelled by interest in the BBC iPlayer and OTT video services from Netflix, Sky (NOW TV) and Amazon. Parks identified new services emerging in France, including a new transactional video service from well-known retailer FNAC, but noted that Netflix has struggled in the French market, despite partnerships with many of France's leading pay-TV providers.

From the article "Euro OTT Growing But Eclipsed By North America" by www.rapidtvnews.com

Previously In The News

Smart Home Products: Impact on the Home Security Industry

At the same time, smart home solutions have invigorated a traditionally stagnant security market — security providers have been successful at converting legacy customers to interactive services, and 7...

2018 Residential Security Market Report: Home Monitoring Fees, DIY on Upswing

As has been the case for the past five years, Security Sales & Integration and Parks Associates have once again collaborated on the annual Residential Security Dealer Survey (a.k.a. Residential Market...

Smart Speakers Increasingly Used to Control Smart Home Products

Research from Parks Associates finds 28% of U.S. broadband households with a smart speaker utilize a voice assistant to control a smart home device, compared to only 12% that use the device to control...

The Smart Home Calls for Smart Retailing

Awareness and adoption of smart home products by everyday consumers has finally reached mass-market acceptance. According to Parks Associates, 48 percent of U.S. households with broadband intend to bu...