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In The News

FAST30 2024: The Movers and Shakers in the Free Ad-Supported Streaming TV Arena

During the April NAB Show 2024, Parks Associates said its research found that half of U.S. video-viewing households now watch FAST channels on a regular basis.

From the Media Play News article, "FAST30 2024: The Movers and Shakers in the Free Ad-Supported Streaming TV Arena" 

Previously In The News

Analysis: Viewers crave streaming simplicity not more fragmentation

Parks Associates reveals that only 5% of U.S. households rely solely on traditional pay TV. Instead, smart TV apps have emerged as the new living room entertainment hub. From the article, "Analysis...

IRobot faces a murky future amid rising Roomba competitors

The company is still “number one,” said Elizabeth Parks, president of market research firm Parks Associates in Dallas. But it’s a shaky number one. Parks estimates that iRobot had nearly two-thirds of...

Energy, security, automation: Converging into peace of mind

Parks Associates latest research shows 70% of US internet households report spending $100 or more per month on their electricity and 62% think the electricity costs are too high, an increase of eight...

The Future Of Building Homes Is Now Intertwined With The Auto World

Research group Parks Associates reports that 35% of households are familiar with the potential for EVs charging at home to automatically minimize costs by charging when rates are low, and 51% say its...

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