Providing market intelligence for more than 35 years

In The News

For Home Buyers, Move-In Ready Now Means More Technology

A new survey from Coldwell Banker Real Estate LLC and Parks Associates found that Americans are thinking differently about “move-in ready” homes; they now want it to be “smart ready” too.

According to the survey of 1,250 U.S. adults who have broadband Internet access at home, 71 percent of Americans want a move-in ready home.

From the article "For Home Buyers, Move-In Ready Now Means More Technology" by rew-online.com

Previously In The News

Will Prime Video, Netflix, Disney+ Be the Only Streamers Left Standing in 10 Years?

New data from Parks Associates shows Netflix and Prime Video users have the greatest subscription loyalty of any streamers. New data released by Parks Associates shows that Netflix and Prime Video...

Parks: Netflix, Prime Video Have the Longest-Running Subscribers at More Than Four Years

Despite the ongoing challenges of subscriber churn affecting all streaming video platforms, industry pioneers Netflix and Prime Video have the most loyal subs — averaging more than four years with...

The Smart Money: Residential Trends and Consumer Insights

Parks Associates's latest research shows 31% of U.S. households have a home security system and about 10% of all U.S. households have DIY-installed systems. These statistics, based on research conduc...

Netflix, Prime Video have most-loyal subscribers, study reveals

Netflix and Amazon’s Prime Video, two of the streaming industry’s pioneers, boast the most loyal subscribers, according to a study by research firm Parks Associates. The evolving streaming landscap...