Providing market intelligence for more than 35 years

In The News

For Sprint, T-Mobile, Plans Will Be Unlimited—And Less.

Wireless data usage is growing steadily from 2015-16 as consumers shift data-heavy activities from desktop to mobile. According to Parks Associates’ latest survey data, average monthly wireless data consumption grew 28% from the third quarter of 2015 to the second quarter of 2016. And among mobile consumers under 25, there was a 38% increase in data use per month from 2015.

From the article "For Sprint, T-Mobile, Plans Will Be Unlimited—And Less." by www.insideradio.com

Previously In The News

ADT’s DIY Play for LifeShield: Why Analysts Are Bullish on the Deal

Among the driving forces behind increasing DIY consumer adoption is cost. Owning a security system can seem a luxury for consumers due to the associated monthly fees that may come with purchasing a sy...

Dealers Need to Offer More Than Alarm Monitoring to Compete, Report Says

More than 70% of security dealers in the United States offer services beyond traditional monitoring as these firms continue exploring ways to strengthen service bundles and differentiate in an increas...

Value add-ons give dealers competitive advantage

The annually published “Security Dealer Survey” by Parks Associates, a market research and consulting company that covers the residential security industry from both a consumer and dealer perspective,...

Resolving Smart Home Device Problems: Growing Opportunity for Support Services

As the connected home ecosystem continues to grow and the technical complexity of broadband households increases, the technical support needs of consumers change. Currently consumers own an average of...