Providing market intelligence for more than 35 years

In The News

Four Clues To The Future Of Home Energy Technology

This year's first episode of the Surge Series, the official podcast of the Illinois Science and Energy Innovation Foundation (ISEIF), delved into these questions from the perspective of the everyday consumer. Hosts Clare Butterfield and Uzma Noormohamed talked with Parks Associates' Eddie Accomando, an expert in applied anthropology, market research, and technology adoption whose recent report provides a comprehensive analysis of the trends that are contributing to adoption of home energy management products.

From the article "Four Clues To The Future Of Home Energy Technology" by www.smartgridnews.com

Previously In The News

Consumer Attitudes on Data Security

Parks Associates measures consumer attitudes toward companies that collect and manage their data and privacy and security concerns are an important barrier to overcome. Over two-thirds of consumers pr...

YouTube TV's about-face on TV apps is the right move

Rather, I believe that the Google-run property realized the strategy tipped a little too far toward millennial viewing patterns, thus shunning a growing audience of older cord-cutters who weren’t read...

2017 SSI Residential Market Report Reveals Smart Home Opportunities for Security Dealers

However, familiarity has at least tripled since the introduction of smart home devices through the residential security industry — real progress. New market entrants and improved iterations of existin...

Streaming TV news: Apple, Amazon and Google can't decide if they're friends or foes

At last tally, Apple ranked fourth behind Roku, Amazon and Google in terms of streaming media player market share in the U.S., according to Park Associates. In other Apple TV news, SiriumXM just re...