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In The News

Frndly TV Adds Local Stations to Streaming Lineup in 6 Markets

Last month, Parks Associates found that Frndly had the highest customer loyalty among vMVPDs.

From the article, "Frndly TV Adds Local Stations to Streaming Lineup in 6 Markets" by Jon Lafayette

Previously In The News

15% Of US Broadband Homes Have Antenna-Only TV

New cord-cutter consumer research from Parks Associates shows the percentage of US broadband households that use only antennas to receive TV has steadily increased since 2013 to reach 15%. 360 View...

OTT Churn-Rate In US Homes Is 19%

The figure is reveadled in Parks Associates’ OTT Video Market Tracker service, which notes that the overall churn rate for OTT services has been stable for the past year, with top services Netflix, Am...

20% of US pay-TV subscribers dissatisfied

20% of US pay-TV subscribers say they are dissatisfied with their pay-TV service, representing a 100% increase since early 2013. Parks Associates’s new report TV Services: Changing the Channel Pack...

Parks: The role of TV in the home is evolving

Parks Associates estimates smart TV penetration will reach 57% in Western Europe this year. This growth comes as the connectivity rates for smart TV are also increasing; in the US, 82% of smart TV...

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