Providing market intelligence for more than 35 years

In The News

Google continues to ignore the Chromecast, the best product it ever made

The numbers also suggest customers, at least in the United States, have begun to pick Roku and Amazon over Google. A study by Parks Associates found that the Chromecast now makes up only 11% of the media streaming device market — a worrying drop from 21% three years ago. Meanwhile, Roku and Amazon have witnessed dramatic growth and represent 39% and 30% of the total share respectively.

From the article "Google continues to ignore the Chromecast, the best product it ever made" by Shubham Agarwal.

Previously In The News

Synamedia CTO shares 2024 predictions

With streaming service churn rate holding steady at 47 per cent globally according to Parks Associates, the argument for retention centers back on content availability and user experience. Viewers wil...

Research: 20% US households own TV antenna

Findings from technology research firm Parks Associates’ report, ATSC 3.0: Impact and Opportunity for Video Services, reveal that 20 per cent of US Internet households own a television antenna and...

ATSC 3.0 Offers Way ‘To Pump New Life’ Into OTA TV, Says Parks Associates Analyst

One in five U.S. internet households owns a TV antenna, and 12% that don’t plan to buy one in the next six months, according to Park Associates’ new ”ATSC 3.0: Impact and Opportunity for Video Service...

Next-Generation Wi-Fi 7 Standard Expected To Be Finalized in Early 2024

“Wi-Fi 7 offers dramatically increased speeds over Wi-Fi 6 and 6E,” said Kristen Hanich, an analyst with Parks Associates, a market research and consulting company specializing in consumer technology...

Phone:
972-490-1113
Mailing Address:
Parks Associates 5080 Spectrum Drive, Suite 1000W Addison, TX 75001 USA
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Broadband Small-to-medium Business (SMB) Connected Health
Services
Research Services: Custom and Consulting Research Projects Streaming Video Tracker Security Tracker Smart Home Tracker
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces Upcoming Industry Events
Resources
Press Releases Analyst Blog Parks in the News Connected Consumer Podcast 
About Us
Overview Team Contact Us
Store
View Your Cart

Follow Us to stay informed

© 2023-2024 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive