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In The News

HBO Max: Everything to know about HBO's streaming app

But two crucial streaming devices don't have HBO Max. Neither Roku nor Amazon Fire TV devices support HBO Max, even though those devices represent the vast majority of streaming devices in the US. Researcher Parks Associates estimated that nearly 70% of installed streaming TV devices in the country were either Roku or Amazon Fire TV products last year, and the companies have more than 80 million active users between them.

From the article "HBO Max: Everything to know about HBO's streaming app" by Joan E. Solsman.

Previously In The News

Pay TV Companies Are Losing Ground To OTA

The latest Parks Associates study is out, and it has more bad news for traditional pay TV companies. Once again, satellite and cable companies are seeing losses. And it’s not just streaming services t...

Brand Preference Steering Consumer CE Purchase Decisions

New Parks Associates research shows the importance of brand preference in consumer electronics purchase decisions, revealing that 71 per cent of buyers last year considered only one brand when making...

Smart Home Technology Sells Homes

In a world where selling a home is already hindered by the economy and a generation that is hesitant to buy, smart home technology is making things even harder. According to Coldwell Banker Real Es...

Media Industry – Future of Pay TV In An OTT Landscape Pt.2 – Ericsson

Earlier this year, Parks Associates published a study highlighting that the number of paid OTT video subscriptions in Europe is still lagging behind the U.S. For instance, while 64 percent of U.S. bro...

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