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Here's how banks can reinvigorate deposit growth with incentives

July 08, 2019

Streaming incentives could appeal to a widespread customer segment. Streaming services have broad appeal: 64% of US households have access to either Netflix, Hulu, or Amazon Prime Video, and more than 85% of US millennials now subscribe to at least one streaming video on demand (SVOD) service, with more than half taking at least two, per Parks Associates.

From the article "Here's how banks can reinvigorate deposit growth with incentives" by Rachel Green.

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About Parks Associates

Here's how banks can reinvigorate deposit growth with incentives

Previously In The News

Parks: Household Average SVOD Spending Drops from $90 to $64 Monthly

Average Monthly Streaming Budget Plummets 30% as Viewers Turn to Ad-Supported Plans

Big U.S. wireless operators have capacity for 16 million FWA subscribers

Multifamily Properties Are Seeing Greater ROI From Smart Tech

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