Around 40 percent of U.S. broadband households reported in a Parks Associates survey near the end of 2015 they had a recent privacy or security problem with a connected device, primarily a virus, spyware or a company tracking them, Brad Russell, a research analyst at the research firm, observes.
From the article "How Concerned Are Potential IoT Customers With Privacy And Data Security?" by Laura Hamilton.
"In addressing the low consumer awareness for smart home solutions, all players have ample opportunities to make inroads in this early market," Eddie Accomando, research analyst at Parks Associates sa...
A new Parks Associates report is projecting that global mobile data revenue will increase from $386 billion in 2015 to $630 billion in 2020. North America and Western Europe will see only minimal grow...
Parks Research Analyst Brad Russell reports that research shows more than 60 percent of U.S. broadband households have someone with a chronic condition, while the number of people 65-85 will account f...
A new report from Parks Associates indicates that bilingual Spanish-language broadband households in the U.S. are more likely to have pay TV and OTT video service subscriptions than the average U.S. b...