Providing market intelligence for more than 35 years

In The News

How EVs Will Forever Change the Smart Home

According to Parks Associates, EV owners are twice as likely to also own smart home equipment, meaning playing into EVs in the home could potentially help integrators garner higher sales. 

If you think that you are seeing more Teslas, Chevy Bolts and other EV vehicles on the road, you are not wrong. A story published by Car and Driver in August 2022 cites data from Automotive News states that over the first three months of 2022 EV sales increased by 60%. So, how is the shift in auto sales relevant to the custom integration industry? Savant notes that a recent study from Parks Associates finds EV owners are twice as likely to own or be interested in smart home technologies, which opens the door for installations for products such as EV charging stations — a product  category the company recently entered in its latest power initiative.

From the article, "How EVs Will Forever Change the Smart Home," by Robert Archer.

Previously In The News

Apple TV App To Get A Second Life With Video Subscription Service

The company updated the infrastructure, upgrading its Apple TV device that brings internet video to the living room screen in the fall of 2017 to add support for cinematic 4K video and make it easier...

3 Interesting Ways Technology is Shaping the Entertainment Industry

A recent survey by Parks Associates indicates that 17% of U.S. broadband households now own both an Internet-connected entertainment device and a smart home device. As voice interactions become more c...

Streaming companies to see $12.5B in lost revenue by 2024 due to piracy, password sharing: report

The analysis, compiled “360 Deep Dive: Account Sharing and Digital Piracy” by Park Associates, a research and consulting company that specializes in technology, found the amount of revenue lost will i...

Internet connections to Smart TVs grow as streaming options increase

Smart TVs are becoming more of a norm now than ever before as a younger generation of Americans continues to rely more on streaming services than traditional television, according to research from Par...