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How to Build Lifelong Residential Customers

New data from Parks Associates reveals that the more smart home devices a user has, the more likely they are to own a security system. In her June “The Smart Money” column in Security Business, Parks AssociatesJennifer Kent encourages integrators to “inspire these middle-market buyers to acquire their next 3-5 smart home devices.”

Both Parks and Deloitte find that no one device category is adopted by more than 30 percent of users, and Deloitte’s research further finds that most users haven’t even settled on a single platform like Alexa or Google to unite their devices.

From the article, "How to Build Lifelong Residential Customers" by Will West

Previously In The News

Smart Home Devices Help Grow Number of Households With Monitored Security, Parks Associates Reports

“By the end of 2015, nearly six million professionally monitored homes will also have smart home control as part of their security system,” said Tom Kerber, Director, Research, Home Controls & Energy,...

Security Leads Smart Home Market, Followed by Connected Lighting, Smart Thermostats

Parks Associates has released new industry research reports on the smart home and connected devices indicating that security is leading the way in this market area followed by connected lighting and s...

Smart Home Adoption Spilt by Age

Parks Associates’ recent study aims to answer the question of which age range is adopting tech faster by surveying and analyzing connected technologies in homes based on the age of the head of househo...

Samsung and Best Buy are the leading companies for purchases of 4K TV sets

Parks Associates research finds that by mid-2015, more Samsung 4K TV sets were sold than any other brand. Samsung accounted for 28% of 4K TV purchases made within the last 12 months to U.S. broadband...