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Hub: Amazon Eyes Winning Formula With Ad-Supported Prime Video

A separate study from Parks Associates found that Prime Video still remains the No. 1 SVOD service in the United States, based on subscriber tallies. Prime is estimated to have 160 million members in the United States, who also receive free access to Prime Video.

Netflix, which ended 2023 with more than 260 million subs, has more than 80 million subs in North America, including about 15 million ad-supported members.

From the article, "Hub: Amazon Eyes Winning Formula With Ad-Supported Prime Video" by Erik Gruenwedel  

Previously In The News

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ABI: Pay-TV Provider OTT Will Fuel $7 Billion Live Linear OTT Market By 2021

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Parks: Antenna-Only TV Households Are 15% of Broadband Households

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Parks: OTT Video Churn Holds Steady At Around 20 Percent

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