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Hulu for $1, Peacock for $2 — Streamers Pitch Black Friday

November 22, 2023

“After big growth during the pandemic, the streaming stack has largely plateaued,” said Jennifer Kent, a vice president at industry researcher Parks Associates. “The average streaming household has 5.8 subscription streaming services, a rate that has barely moved in the past two years.”

From the article, "Hulu for $1, Peacock for $2 — Streamers Pitch Black Friday" by Samantha Stewart

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Netflix saw subscribers drop post-lockdown. But Disney+ might not face the same fate

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91% of viewers like streaming aggregation, survey says

Not only are consumers saying video aggregators are simple to navigate across, but they also value having a single bill for all their apps. OTT bundling is a key source of revenue for pay TV and other...

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About Parks Associates

Hulu for $1, Peacock for $2 — Streamers Pitch Black Friday

Previously In The News

Comcast is totally okay with you not having an Xfinity set-top box

Netflix saw subscribers drop post-lockdown. But Disney+ might not face the same fate

The U.S. has nearly 300 OTT services to choose from

91% of viewers like streaming aggregation, survey says

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