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iPad Disconnect Could Prove Costly For Media, Advertisers

July 22, 2010

With Apple's iTunes ranked third in top premium online video service behind Hulu and Netflix across all devices (TV, PC, and game console smartphones), entertainment and news producers have at least made their standard fare available to the Apple faithful, according to Parks Associates.

From the article, "iPad Disconnect Could Prove Costly For Media, Advertisers" by Diane Mermigas

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As this litte blurbette points out, broadband households spend about 1.3 hours per week watching video on a tablet and 1.6 hours watching on a smartphone, but that’s compared to “almost 20 hours pe...

As Over-The-Top Viewing Grows, Those Users Spend More On Video

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Pay-TV Subscribers Want Remote DVR Access, More Options

At the Consumer Electronics Show, research was released that shows about 66% of pay-TV subscribers “express interest in features they currently do not have,” per Parks Associates. “Our research...

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