Providing market intelligence for more than 35 years

The Zigbee Alliance and Thread Group say this is the first time developers can confidently use an established, open, and interoperable IoT language over a low-power wireless IP network, which will help unify the fragmented connected device industry and unlock new markets.

“We’re at an exciting point in the smart home where the broader consumer market is embracing mainstream connected products; 26% of consumers own a smart home device according to our new research,” argues Tom Kerber, director of IoT Strategy at analysts Parks Associates. “To be competitive in a market where consumers will rely on these devices for years to come, companies must take a long-term view, aligning with technologies that will enable innovation and interoperability, and continue to deliver on the promise of the IoT for every stakeholder.”

From the article "Join the Dots" by Daniel Sait.

Previously In The News

On Hunt for Content, AT&T Closes Deal for Chernin’s Otter Media

With the purchase, Otter Media ranks as one of the most valuable media upstarts of the last decade, said Brett Sappington, senior director of research at Parks Associates, a firm that focuses on emerg...

Eero’s New Wi-Fi Routers Are Step One In Its Plan To Become A Smart-Home Giant

The early support for Thread may even hint at where Eero is going next. Tom Kerber, an analyst for Parks Associates, notes that one of the main features of Thread is that it’s decentralized. Instead o...

Password sharing denies streaming services $9 billion in fees

According to analysis by research firm Parks Associates, password piracy and sharing cost streaming providers like Netflix, Hulu, and Disney Plus $9.1 billion in 2019 alone. Why aren’t these companies...

As ‘Game of Thrones’ Returns, Is Sharing Your HBO Password O.K.?

The effect on the companies’ bottom lines remains unclear, but a study by Parks Associates, a research group, found that sharing cost the streaming video industry $500 million in 2015. One reason t...