Providing market intelligence for more than 35 years

In The News

Longer Lives, Better Lives: Disruptive Technology, M2M, and Greater Longevity

An analysis by AARP’s strategic intelligence team in concert with the market research firm Parks Associates identified these seven areas as offering the best investment opportunities for breakthrough technologies, innovative products, and disruptive services. These opportunities are rooted in the fact that the overwhelming majority of older adults want to live independently at home.

The following are the prime areas of opportunity we see. We believe the potential adoption of new products and services in these areas can generate over $20 billion in revenues by 2019.

Previously In The News

Automation key for homeowners to reduce energy consumption

Research from Parks Associates' shows that 91 percent of internet households are actively engaged in reducing energy consumption within their homes. Forty-eight percent report altering their behav...

Research: New White Paper Analyzes Benefits for Zero Net Energy Homes

Parks Associates has released a new white paper, Building Net Zero Homes with Home Management Systems, that highlights changes in the energy landscape driving interest in Zero Net Energy (ZNE) homes a...

Netflix and Amazon Subscribers Stick Around the Longest, While This Service Has the Least Loyal Customers

Netflix and Amazon, two of the oldest streaming services around, have subscribers that are willing to stick around the longest, with an average duration of more than four years, according to a stu...

Will Prime Video, Netflix, Disney+ Be the Only Streamers Left Standing in 10 Years?

New data from Parks Associates shows Netflix and Prime Video users have the greatest subscription loyalty of any streamers. New data released by Parks Associates shows that Netflix and Prime Video...