Providing market intelligence for more than 35 years

In The News

mHealth Looks to Solve the Diabetes Care Management Conundrum

Earlier this year, a report from digital health analyst Parks Associates found that 27 percent of people with a chronic condition want a mobile health device that tracks their health, but a significant percentage of those now using such devices say they’re too complicated or don’t work well.

"Nearly one-half of type I diabetics and one-third of type II diabetics are interested in health monitoring devices such as glucometers, but a steep learning curve and difficult or counterintuitive directions could inhibit their usage of these devices and also prevent them from buying other connected health devices," Harry Wang, the group’s senior director of research, said in a press release accompanying the report. "Device and application manufacturers would benefit from improving the ease-of-use of these devices." 

From the article "mHealth Looks to Solve the Diabetes Care Management Conundrum" by Eric Wicklund.

Previously In The News

Parks: Prime Video Has Lowest Churn Rate

Consumers who subscribe to streaming services are the least likely to cancel Prime Video among all major providers, according to Parks Associates’ Streaming Video Tracker, which found that Prime’s so-...

Tackling Modern Tech Challenges With Key and Asset Management

In a Parks Associates survey, at least 70% of property managers and owners said they’re interested in smart locks in some capacity.  From the National Apartment Association article, "Tackling Moder...

Which Streamer Inspires the Most Devotion? A New Study Says It’s Not Netflix

Amazon Prime Video boasts the lowest rate of customer cancellations in the streaming industry, according to a new study by Parks Associates. Prime Video’s current annual churn rate is 8 percent, which...

Do Map View User Interfaces Simplify Smart Home Management?

According to Parks Associates, the average U.S. household with internet access in 2023 had 17 connected devices, and that number has steadily increased from the eight devices reported in 2015, accordi...