Register

I agree with the Privacy Policy

In The News

Mobile SEO Risks Force Brands To Comply With Google Changes

June 24, 2013

Parks Associates estimates 48% of U.S. smartphone owners use apps for daily information and entertainment, while 15% use the phone to order food and 12% use it to shop for physical goods.

While more than half of the companies have mobile sites or use responsive design, only 56% serve any mobile-formatted content to smartphone searchers, according to Pure Oxygen's report. Some 45% serve smartphone searchers via a dedicated mobile site. Zero mobile sites comply with Google's mobile configuration requirements, and 11% target smartphone users via responsive design techniques.

From the article, "Mobile SEO Risks Force Brands To Comply With Google Changes" by Laurie Sullivan.

Previously In The News

Functionality, Brand Fuel Smartwatch Choices

Smartwatch users want their devices to work well, particularly with their similarly branded smartphones, but they are beginning to consider their fashion bona fides as well. According to new re...

Healthcare Is New Wireless Opportunity

As the U.S. mobile market has reached a point where there are few new customers left to grab, wireless companies might want to begin looking at creating other revenue streams, particularly when it...

Digital Advertising Alliance Unveils Mobile Privacy Options

The mobile privacy program will be enforced by the DAA’s independent accountability partners, the Council of Better Business Bureaus and the Direct Marketing Association. Of course, while the D...

2015 When Real Cord-Cutting Effects Kick In, Report Says

But this report is a nice bookend to another one from Parks Associates, “Consumer Segmentation: OTT Video Buyers” that concludes 17% of current broadband subscribers in the U.S. will purchase the n...

‹
1
2
...
33
34
35
36
37
38
39
40
41
42
›