Providing market intelligence for more than 35 years

In The News

More than 10 million smart home devices will be sold in the U.S. by 2021

Most people buy smart blinds, lights and thermostats physical stores today, looking for a bit of handholding with their smart home purchase. But that could change over time as consumers expectations grow to make purchases from wherever they are, whenever they want, according to a new report from research firm Parks Associates.

Today, more than one quarter of people who own smart home devices in the U.S. bought their products at a physical store, such as Best Buy, Home Depot or Walmart. And retail outlets will continue to dominate over the next few years, say researchers, who note that more than 10 million smart home devices expected to be sold in the U.S. by 2021 — and 8 million of those through retail stores and the like.

From the article "More than 10 million smart home devices will be sold in the U.S. by 2021" by Lauren Barack.

Previously In The News

It’s Playball for MLB and Facebook

A Bloomberg story on the agreement said that insiders put the price for the package at between $30 million and $35 million. It said that Facebook is broadening its sports lineup. Last year, it agreed...

Parks: Smart Home Devices Driving Higher Demand for Tech Support, But Computer Problems are in Steady Decline

Consumer computer problems, as well as problems with entertainment devices are declining steadily year-over-year, dropping by more than 50% since 2014, according to a new report from Parks Associates....

With 50% of X1 Subscribers Accessing Netflix, Comcast and Netflix Expand Their Business Relationship

Recent research from Parks Associates reveals the important sales channel relationship legacy pay-TV providers like Comcast have become to Netflix. Just over 20%, or one in five, of pay-TV subscribers...

Consumers May be Overestimating the Security of Home Security

Consumers may be overestimating the security of home security. While 64% of American broadband households worry about security and privacy when they use their connected devices, 63% think the signals...