Providing market intelligence for more than 35 years

In The News

More than 10 million smart home devices will be sold in the U.S. by 2021

Most people buy smart blinds, lights and thermostats physical stores today, looking for a bit of handholding with their smart home purchase. But that could change over time as consumers expectations grow to make purchases from wherever they are, whenever they want, according to a new report from research firm Parks Associates.

Today, more than one quarter of people who own smart home devices in the U.S. bought their products at a physical store, such as Best Buy, Home Depot or Walmart. And retail outlets will continue to dominate over the next few years, say researchers, who note that more than 10 million smart home devices expected to be sold in the U.S. by 2021 — and 8 million of those through retail stores and the like.

From the article "More than 10 million smart home devices will be sold in the U.S. by 2021" by Lauren Barack.

Previously In The News

More Than Half Of U.S. Households Subscribe To An OTT TV Streaming Service

Parks Associates revealed today that 59 percent of U.S. broadband households subscribe to an over-the-top (OTT) streaming service such as Netflix, Amazon or Hulu. The firm's OTT Video Market Tracke...

Netflix price hike probably not the last for cord cutters

Netflix — in nearly half of U.S. broadband homes, according to Parks Associates — has angered customers with past price hikes. Six years ago, Netflix lost 800,000 U.S. subscribers when it raised the p...

The State Of The Smart Home: Voice Control

Fifty-five percent of U.S. broadband households find it appealing to use voice control to control or understand the status of connected devices, according to recent research from Parks Associates....

Cord cutters can now pick from 200 services, but mostly want the top four

Netflix, Amazon, Hulu and MLB.tv are winning the cord-cutting wars, but HBO is making a move as viewers choose from a bonanza of niche streaming services. The top four places are unchanged in a ran...