Providing market intelligence for more than 35 years

In The News

Mozilla Trumpets Altered Reality Browser

Virtual reality needs its own kind of Web browser because the Web currently is designed for 2D, said Hunter Sappington, a researcher with Parks Associates.

"As solutions like Mozilla's become more widely available, they will open up new possibilities for presenting and consuming 3D information on the Web," he told LinuxInsider.

"Firefox Reality is a way for consumers to better browse the Web in VR, but its existence also serves as a sort of toolkit that may encourage Web developers to innovate in new ways in order to help their website stand out," Sappington pointed out.

Firefox Reality has a number of virtues, noted Mozilla's White.

From the article "Mozilla Trumpets Altered Reality Browser" by John P. Mello, Jr.

Previously In The News

Peacock’s trick to keep subscribers coming back? Emails—billions of them

Peacock’s trick to keep subscribers coming back? Emails—billions of them The annual churn rate across streamers in the US in the 12 months ending in June averaged 47%, according to Parks Associates...

46% OF HOUSEHOLDS IN THE UNITED STATES HAVE FIVE OR MORE SERVICES

46% OF HOUSEHOLDS IN THE UNITED STATES HAVE FIVE OR MORE SERVICES In the United States, 46% of households have five or more services, and 22% have eight or more streaming services, according to Par...

Shipshape Adds Two of Leading Manufacturers of Smart Sump Pumps to their Integrated Smart Home Ecosystem

Shipshape Adds Two of Leading Manufacturers of Smart Sump Pumps to their Integrated Smart Home Ecosystem According to research from Parks Associates and Connectivity Standards Alliance (CSA) resear...

Subscription Fatigue Growing as Churn Rate Hits 47%; Price Considerations Most Common Reason

Subscription Fatigue Growing as Churn Rate Hits 47%; Price Considerations Most Common Reason The numbers from Civic Science are reinforced by new data from Parks Associates, which shows the average...