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NBC’s Peacock Is Ready to Fly, But Roku and Amazon May Clip Its Wings

But as Peacock prepares to roll out nationwide on July 15, the app is still missing some key distribution partners. NBC has yet to reach agreements to offer the service through Roku and Amazon Fire TV, which together control about 70% of the U.S. streaming-TV-device market, according to Parks Associates. Roku alone currently has about 40 million active users. Peacock has also yet to announce a deal with the second-largest U.S. internet provider, Charter Communications Inc.

From the article "NBC’s Peacock Is Ready to Fly, But Roku and Amazon May Clip Its Wings" by Gerry Smith.

Previously In The News

Amazon Shuts Down Smart Home for a Week Over Racist Slur Claim

In May, a white paper by Parks Associates, a market research firm, compiled with Iris, a cyber protection company, found among 10,000 internet-connected households surveyed, nearly half reported exper...

Music Piracy Is Still a Problem — But It’s a Manageable One

Film piracy increased by 38.6% last year, according to anti-piracy tech company Muso, and by 2027 the streaming video on-demand business could lose $113 billion annually from content theft, per an Apr...

Study: Rural Viewers Love Their Local TV Channels More Than Ever

Those who use over-the-air antennas are a significant slice of the broadband universe. Parks Associates said that about one-quarter of U.S. broadband households used an antenna to watch local broadcas...

Nearly 20% of US households have over 3 Apple devices

Apple devices are a mainstay of US households. The portfolio of devices are so frequent around the United States, that almost a fifth of the population is an Apple loyalist. Parks Associates, a mar...

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