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Nearly 3 million subscribers ditched DirecTV last year. Will AT&T do the same?

But as it races to keep up with Netflix and Disney, AT&T increasingly has treated the satellite business as something of a relic, akin to rabbit-ear antennas.

“They are at a crossroads,” said Steve Nason, a senior analyst at the Dallas-area research firm Parks Associates. “Consumption habits have changed dramatically since DirecTV was founded.... The moves they are taking suggest that they are putting up a ‘going out of business’ sign” at DirecTV.

From the article "Nearly 3 million subscribers ditched DirecTV last year. Will AT&T do the same?" by Meg James.
 

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The early support for Thread may even hint at where Eero is going next. Tom Kerber, an analyst for Parks Associates, notes that one of the main features of Thread is that it’s decentralized. Instead o...

Too Much TV? Enter HBO Max, the Latest Streaming Wannabe

“People are going to look at the price point first,” said Steve Nason, research director at Parks Associates. HBO Max costs $15, same as the HBO Now streaming service it's supposed to replace, with di...

As ‘Game of Thrones’ Returns, Is Sharing Your HBO Password O.K.?

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Smart thermostats are tough sell, but ComEd hopes rebates boost interest

A study released this month by Parks Associates found only 18 percent of consumers would buy a smart thermostat at $250, but offering a $100 rebate more than doubled the pool of interested buyers....

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