Providing market intelligence for more than 35 years

In The News

Nearly a Quarter of U.S. Households Think Movies and Music Should be Free

That’s according to a survey released this week by Parks Associates.

“Almost half of pirates believe stealing content is acceptable because there are no consequences to the behavior” Jennifer Kent, VP, Research, Parks Associates, said in the release.

Parks is set to discuss the results during “Digital Piracy and Distribution,” a virtual event set to take place on Thursday, September 22, at noon Eastern time, as part of the firm’s Future of Video: OTT, Pay TV, and Digital Media.

“We’re talking to the largest streamers and studios in the world, and they are all expressing a similar feeling – piracy is a today problem to solve,” Matthew Fite, CTO, Verimatrix, added in Parks’ release. “I think that as an industry we have the opportunity and the responsibility right now to work together to find creative solutions to shut down piracy.”

From the article, " Nearly a Quarter of U.S. Households Think Movies and Music Should be Free" by Stephen Silver.

Previously In The News

Parks: Nearly Half of U.S. Broadband Homes Have Cut Pay-TV Cord

Parks Associates’ latest data finds that 56 million (46%) of U.S. internet households have severed ties with their premium television provider, underscoring the dominance of streaming video services....

4 Emerging Trends in Home Video Streaming

The home video market is constantly shifting as evolving streaming models and digital entertainment options continue to shape human behavior. Looking deeper at the emerging trends heading into 2025, P...

Parks Associates: 46% of US internet households are Cord Cutters; 12% Cord Nevers

Parks Associates’ latest research from its Video Services Consumer Insights Dashboard reports 56 million (46%) US internet households are Cord Cutters, which illustrates the dominance of streaming vid...

NextTrip Announces Launch of Compass.TV Apple iOS and Google Android Apps

 Parks Associates' consumer research found 50% of people who consume video on a viewing device (TV, computer, tablet, or phone) watch a free, ad-supported service (FAST) or ad-based video on-demand se...