Register

I agree with the Privacy Policy

In The News

Nearly Half Of U.S. Broadband Homes Have Multiple Streaming Subscriptions – Study

October 02, 2019

Deadline Hollywood

digital content

Streaming Video Tracker

The number of U.S. broadband households subscribing to two or more OTT services has more than doubled since 2014, according to a new study by streaming media tracker Parks Associates.
Nearly half — 46% — of all broadband homes have multiple OTT subscriptions, the study found, up from 33% in 2017 and 20% in 2014. At the threshold of one OTT subscription, not two or more, nearly three-quarters of all broadband homes check the box, up from 52% in 2014.

From the article "Nearly Half Of U.S. Broadband Homes Have Multiple Streaming Subscriptions – Study" by Dade Hayes.

Previously In The News

Next-Generation Wi-Fi 7 Standard Expected To Be Finalized in Early 2024

“Wi-Fi 7 offers dramatically increased speeds over Wi-Fi 6 and 6E,” said Kristen Hanich, an analyst with Parks Associates, a market research and consulting company specializing in consumer technology...

The Sensible Dwelling Cybersecurity Tales That Mattered This Year

In keeping with analysis from Parks Associates, 54% of U.S. web households report experiencing an information privateness or safety challenge over the past 12 months, a rise of 50% since 2018. From...

How to protect your Cyber Monday packages from porch pirates this holiday season

Video doorbells are also a growing in popularity across the U.S. In the second quarter of 2023, 20% of U.S. households had a video doorbell, according to the Smart Home Consumer Insights Dashboard pro...

From FAST channels to co-viewing, CTV advertising will look different in 2024

Free ad-supported television is growing dramatically. According to Parks Associates, U.S. ad-supported streaming households surged to 41% in this year’s third quarter, up from 31% in Q1 2023. From...

‹
1
2
...
45
46
47
48
49
50
51
...
643
644
›