Providing market intelligence for more than 35 years

In The News

Nerd Alert rocks home tech repair boat

Consumer and small business tech support is a $30 billion industry with U.S. households accounting for 40 percent of that, according to Parks Associates, a market research and consulting firm based in Dallas.

The Geek Squad offers on-site training that starts at $149 an hour, according to the Best Buy website. Data recovery services are $49.99 if you ship your computer to the company or have it done in-store.

Nerd Alert charges $40 an hour for training and troubleshooting, and the clock starts ticking when the tech enters the home. The tech keeps 70 percent and Nerd Alert gets 30 percent. They are hooked up with customers through the Nerd Alert website, nerdalert.com.

From the article "Nerd Alert rocks home tech repair boat" by John Nelander.

Previously In The News

TV Everywhere Reaches 40% Of US Pay-TV Consumers

MUMBAI: Usage of authenticated video viewing, or TV Everywhere, reached 40% of US pay-TV consumers in 2015, up from 22% in 2013, according to new research from Parks Associates. The percentage of r...

Do YOU give your Netflix password to friends? AI that can track down users who illegally share accounts is unveiled

Synamedia’s new AI isn’t just for small-time fee avoiders. Additional research from Parks Associates found that by 2021, credentials sharing will account for $9.9 billion of losses in pay-TV revenu...

NAB Puts The Future Focus On OTT In Vegas

In other OTT highlights Parks Associates will cover their latest research in “Adoption, Churn, and the Risky Lives of OTT Video Services;” while panel “Mobile Video’s Explosion: Personalized TV Has Ar...

Amazon Opens Prime Video To Monthly Memberships In A Challenge To Netflix

Surveys by consulting firm Parks Associates found that many people who signed up for Prime Video's free 30-day trial were not converting to subscribers. About 34% of people surveyed by Parks Associ...