Providing market intelligence for more than 35 years

In The News

Nerd Alert rocks home tech repair boat

Consumer and small business tech support is a $30 billion industry with U.S. households accounting for 40 percent of that, according to Parks Associates, a market research and consulting firm based in Dallas.

The Geek Squad offers on-site training that starts at $149 an hour, according to the Best Buy website. Data recovery services are $49.99 if you ship your computer to the company or have it done in-store.

Nerd Alert charges $40 an hour for training and troubleshooting, and the clock starts ticking when the tech enters the home. The tech keeps 70 percent and Nerd Alert gets 30 percent. They are hooked up with customers through the Nerd Alert website, nerdalert.com.

From the article "Nerd Alert rocks home tech repair boat" by John Nelander.

Previously In The News

Music Piracy Is Still a Problem — But It’s a Manageable One

Film piracy increased by 38.6% last year, according to anti-piracy tech company Muso, and by 2027 the streaming video on-demand business could lose $113 billion annually from content theft, per an Apr...

Study: Rural Viewers Love Their Local TV Channels More Than Ever

Those who use over-the-air antennas are a significant slice of the broadband universe. Parks Associates said that about one-quarter of U.S. broadband households used an antenna to watch local broadcas...

Nearly 20% of US households have over 3 Apple devices

Apple devices are a mainstay of US households. The portfolio of devices are so frequent around the United States, that almost a fifth of the population is an Apple loyalist. Parks Associates, a mar...

It's not me, it's Netflix: With password sharing on the block, how to boot your friends

According to a Parks Associates’ 2022 survey, 40% of consumers in U.S. internet households share credentials or use shared credentials, up from 27% in 2019. From the article, "It's not me, it's Net...