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New RMR Opportunity: Smart Thermostat Service?

Are smart thermostats the next subsidized security business model? Yes, according to new data from Parks Associates, which reports more than 50 percent of U.S. broadband households would be willing to pay $5 per month for a smart thermostat service that includes setup, installation, and repair/upgrades.

Parks tested multiple hardware-as-a-service scenarios in its 360 View: Energy Management, Smart Home, & Energy Providers report, and found that while consumers are generally averse to monthly fees, they are willing to pay for services with clear value that include tasks they cannot or do not want to perform on their own.

From the article "New RMR Opportunity: Smart Thermostat Service?" by Jason Knott.

Previously In The News

Parks: Internet-Connected Entertainment Devices Now in Close to 75% of U.S. Homes

Internet-connected entertainment devices rose 11% since 2015, according to new market data from Parks Associates. The number of U.S. broadband households that make use of at least one Internet-connect...

Virtual Reality Headset Penetration to Reach 81 Million by 2020

Not surprisingly, young adult Millennials will fuel rapid growth in VR sales and usage, according to recently released research from Parks Associates. Twelve percent of male and five percent of female...

CBS, Sling TV, Showtime Move Up Among Top 10 OTT Subscription Services

Netflix’s reign as the largest subscription-based over-the-top (OTT) streaming video on-demand (SVOD) service continues (no surprise there), but there was movement in Parks Associates’ ranking of the...

Parks Sees Apple Watch Market Share Gains Ahead Amidst Greater Device Engagement

New market research from Parks Associates reveals Apple Watch owners are more engaged with their connected wearable devices than other brands. Three in 10 Apple Watch owners (31%) use voice commands t...

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