Providing market intelligence for more than 35 years

In The News

New wireless dimmer for Philips Hue smart lights, and more

According to Internet of Things market research and consulting firm Parks Associates, as more households invest in smart home devices, the need for support requests will also increase. The firm estimates that support requests will reach 7 million this year alone.

Parks Associates recommends that smart system providers put in place proper solutions to identify “top call drivers, as well as common conflicts, between new devices and then develop strategies that proactively address these issues before they negatively impact the customer experience.”

“Even though 60 percent of consumers now install traditional connected devices on their own, the potential for conflict and interoperability challenges increases as more devices enter the connected home. The support relationship that providers must have with their customers is changing dramatically,” Patrice Samuels, research analyst at Parks Associates, stated.

From the article "New wireless dimmer for Philips Hue smart lights, and more" by Mellisa Tolentino.

Previously In The News

Is the Future of Smart TVs Ad-Supported?

As Elizabeth Parks, President and CMO of Parks Associates, details on a LinkedIn post mulling over the recent buyout of Vizio by Walmart: “For TV manufacturers and smart TV platform owners alike, t...

New Strategies For Growth: Insights From The PowerHouse Alliance

According to Parks Associates, smart home device adoption is increasing, with nearly 30% of U.S. internet households now having three or more smart home devices. Additionally, as we are seeing smart h...

Smart Technology for a superior customer experience

In a recent Parks Associates study, residents consistently provided higher ratings for properties that provided smart home devices versus those that didn’t. Roughly 74% of participants* rated energy s...

60% Consumers Trust Self-Monitored Home Security, Survey by Parks Associates Reveals

Recent findings from Parks Associates indicate a significant shift in consumer attitudes towards home security, with a majority now leaning towards self-monitored systems over traditional, professiona...