Providing market intelligence for more than 35 years

In The News

Next Health Wearable? Your Home

"If someone hasn't gotten out of bed, left the house for a while or has increased bathroom frequency, they're headed for a crash," according to Lainie Muller, director of wellness for Alarm.com, a maker of smart gadgets for the home. Other experts speaking at the Parks Associates Connected Health Summit largely agreed that such indicators can accurately predict acute health problems as much as 30 days out.

From the article "Next Health Wearable? Your Home" by Brian Cooley.

Previously In The News

Man Could Face Prison Time for Reselling Thousands of Hacked Streaming Service Account Logins

Streaming subscriptions declined 25% from $90 in 2021 to $73 in 2023,  according to data from Parks Associates. On the flip side, more households reported using free ad-supported services by the end o...

Americans Are Cutting Back Streaming Service Spending As Cord Cutters Become More Budget-Savvy

Last December, info tech company Parks Associates found similar data – more households reported using free ad-supported services by the end of 2022, citing content and price as adoption drivers. Fr...

DEFINITION smart home

According to a recent report from consumer IoT market research firm Parks Associates, 55% of consumers are concerned about the security of their smart home devices. According to the Parks Associate...

Household Spending on Streaming is Going Down

Users now spend an average of $73 a month on streaming, compared to $90 a month in 2021, according to recent data from the research firm Parks Associates, which conducts surveys of 10,000 US internet...