Providing market intelligence for more than 35 years

In The News

Nice Reaffirms Support for Dealers Amid DIY Surge

According to Parks Associates, nearly a third of security dealers sold DIY systems in 2023, and 10% of U.S. homes own a DIY security system.

From the article, "Nice Reaffirms Support for Dealers Amid DIY Surge" by Zachary Comeau 

Previously In The News

Only 15% of US Consumers Used A Telecare Service in Past 12 Months

As consumers integrate connected devices and services ever more deeply into their lifestyles, they bring the same expectation and desire to their health and wellbeing. New research from Parks Associat...

Connecting the connected car to the connected home

According to the latest Parks Associates research, nearly two-thirds of US drivers want connected car functionality as standard on their next new ride and 25 per cent of consumers are already intrigue...

How Digital Service Providers Are Challenging AT&T

Eero is not alone. Luma Home Inc., Ignition Design Labs, Securifi, and Torch all offer competitive routers with features once only seen in large enterprises. “New routers are seeking to address severa...

Competing Tech Support Startups Merge To Provide More In-home Help

The U.S. tech support sector is worth about $30 billion annually, according Reuters citing research by Parks Associates. HelloTech’s competition includes the Geek Squad, which is run by electronics re...