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In The News

Online Viewing Has An Off-Ramp Problem

September 14, 2015

God bless early adopters. They pay the huge prices for items the rest of us aren’t so sure we need or want. The color TV! PCs and iPads. Cell phones the size of a loaf of bread! Their early confidence or just sheer excess cash made life better, or at least damn different. Out with the new. In with the newer!

Which brings us to over the top content providers. There are so many of them that you can make yourself silly trying to remember why one of them might be better than the other. As a recent report from Parks Associates points out, this might be a long search for entertainment nirvana.

In July, it noted that half of Hulu’s customers canceled the service the month before and that 9% of Netflix’s customers scrammed, too. Smaller services lose customers at Blackberry-like rates.

From the article "Online Viewing Has An Off-Ramp Problem" by P.J. Bednarski.

Previously In The News

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Parks Associates estimates 608,000 households will have multiservice residential gateways by the end of 2001, but demand is expected to explode by 2004. By 2005, yearly demand is expected to be up t...

Survey Says Gaming Isn’t Just For the Nerdy. Or Is It

A survey of online gamers from 2006 by Parks Associates found that the “power gamers” that account for 30 percent of retail revenue are just 11 percent of the online gaming population. The majority...

Set top boxes to achieve 200 million sales by 2013

A The set top maker Pace has already seen a great year with increased sales and it would seem to be a trend that is set to last up until at least 2013, according to a new report compiled by Parks As...

PRI Fellow: The Future of Broadband Looks Bright

Daniel Ballon, a policy fellow in technology studies at San Francisco-based think tank Pacific Research Institute (PRI), gave a presentation on "The Future of Broadband" that looked at the market fo...

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