Providing market intelligence for more than 35 years

In The News

Parks: 73% Of US Internet Homes Connect Their TVs

Some 73% of US broadband homes now connect one or more TV entertainment devices to the web, according to Parks Associates.

The research firm said this marked an 11% increase, compared to the beginning of 2015, in the use of connected in-home entertainment platforms – such as smart TVs, gaming consoles, streaming media players, Blu-ray players, and digital video recorders.

From the article "Parks: 73% Of US Internet Homes Connect Their TVs" by www.digitaltveurope.net

Previously In The News

The 2024 Guide to Smart Home Technology for Apartments

In a 2023 SmartRent and Parks Associates survey, 79% of apartment residents said they wanted seamless connectivity, and 48% said they’d pay $79.99 monthly for 1 gigabit WiFi service. From the Smart...

Vantiva Launches Smart Security Camera for Self-Storage

“Consumers are increasingly willing to pay for video features and coming to expect always-on monitoring. For example, video doorbells are now the most common smart home devices, with 22% of households...

Real-time Interactivity: the Missing Monetization Piece for Emerging Streaming Businesses

High operational costs, market saturation, and the constant need for fresh and original content strategies make it difficult for new entrants to carve out a niche or gain a foothold. Parks Associates...

AI: The Secret Weapon for FAST Channels Competing in a Crowded Market

According to research conducted by Parks Associates and SymphonyAI, almost 70% of content executives report that they evaluate data for each distribution service separately. From the article, "AI:...