Providing market intelligence for more than 35 years

In The News

Parks Associates: Nearly 40% of U.S. Internet Households Report Owning a ‘Security Solution’

Parks Associates’ most recent update of its Residential Security Tracker assesses the residential security market, offering insights on security players’ expansion into the MDU market and the latest trends and industry news.

“Together, these smart home products add to the market for security solutions, as millions of households find a camera solution is ‘safe enough’ for their needs,” said Jennifer Kent, vice president, research, Parks Associates. “The current market for residential security solutions is a mix of devices, systems, installation methods, and attached services that offer consumers more choice than ever before.”

In the firm’s July 2022 survey, Parks Associates expanded its definition of home security services to better capture fee-based self-monitoring and video storage services.

Parks Associates research captures substantially more fee-based self-monitored households than prior survey findings and is in line with our current view of the market,” Kent said. “Installation trends continue to hold where self-installed systems and pro-installed systems account for a similar portion of the market.”

From the article, "Parks Associates: Nearly 40% of U.S. Internet Households Report Owning a ‘Security Solution’ by JEREMY GLOWACKI.
 

Previously In The News

Parks: 92% of U.S. Internet Households Use Wi-Fi at Home

New data from Parks Associates finds that even as download speeds increase for U.S. internet households, value-added services and the quality of experience are increasingly more important factors in h...

Annual US sports OTT subs revs rocket as 87% of homes stream

Sports will be a key arena for US OTT providers to gain subscriptions and according to research from Parks Associates, annual OTT sports subscription revenue will almost double to approximately $22.6...

US SPORTS OTT SUBSCRIPTION REVENUE WILL INCREASE 73% OVER THE NEXT FIVE YEARS

Annual sports OTT subscription revenue in the United States was US$13.1 billion in 2022 and will almost double to approximately US$22.6 billion in 2027, a 73% increase over the next five years, accord...

Study: Nine in ten US households subscribe to at least one streaming service

Nearly nine in ten US households (87 per cent) subscribe to at least one streaming service, while almost two-thirds (63 per cent) own a smart TV, according to research by Parks Associates. “Sport m...