Register

I agree with the Privacy Policy

In The News

Parks Associates: Nearly a Third of Netflix Subscribers Opt for Premium Tier

July 18, 2018

Parks Associates Senior Director of Research Brett Sappington pointed out that the services premium tier offers up to four concurrent streams and access to Ultra HD viewing, while the basic option only allows viewing on one screen and SD quality.

“Consumers value access to multiple streams, particularly for popular services, making a premium tier with multiple streams a moneymaker for OTT video services,” Sappington said in comments emailed to CED.

From the article "Parks Associates: Nearly a Third of Netflix Subscribers Opt for Premium Tier" by Bevin Fletcher.

Previously In The News

CES Recap: Does Consumer Tech Have Value In Healthcare?

And CES has taken notice as well. What once was contained in a tiny corner of one conference hall now has its own dedicated digital health section, where Abbott was showing off the latest in testing t...

Soccer fans more willing to pay to stream than other sports

Parks Associates, a market research and consulting firm, released information that demonstrates sports fans’ willingness to pay more than $20 per month for all games. Over 60% of soccer fans p...

‹
1
2
...
704
705
706
707
708
709
710
711
712
713

Smart Home: Products And Services

Consumer Electronics And Entertainment

Broadband And Mobility

Connected Health And Wellness

MDU / Multifamily

SMB

Event

Our Services

Analyst Insights

Media

About Parks Associates

Parks Associates: Nearly a Third of Netflix Subscribers Opt for Premium Tier

Previously In The News

CES Recap: Does Consumer Tech Have Value In Healthcare?

Soccer fans more willing to pay to stream than other sports

Providing market intelligence for more than 35 years

Phone:

Email:

Mailing Address:

Expertise

Services

Events

Resources

About Us

Store