Providing market intelligence for more than 35 years

In The News

Parks Associates Research Finds 28% of Employees Use AI for Professional Needs

Research featured in Parks Associates’ new Smart Home and Security Tracker reveals 28% of full-time employees and business owners use artificial intelligence (AI) applications for their professional needs, from automating routine tasks to enhancing decision-making processes.

The firm’s Smart Home and Security Tracker “provides insights on the latest industry news and trends, including how the integration of AI is transforming the smart home industry,” according to the Parks Associates announcement.

Jennifer Kent, vice president of research for Parks Associates, is speaking at the Connectivity Standards Alliance (CSA) member meeting in Washington, D.C., on the growing requirements for interoperability, security, and integration between devices and ecosystems for consumer, SMB (small-to-medium business) and multifamily markets.

“AI applications span multiple industries within the connected home,” says Kent in the Parks Associates announcement. “AI-driven smart thermostats can learn user preferences and optimize heating and cooling schedules, while lighting systems adjust brightness and color based on the time of day and occupancy.

“AI-enabled cameras and doorbells provide real-time alerts and facial recognition, enhancing home security. Integrating and enhancing AI-based applications can give manufacturers an edge in a very competitive marketplace,” she says.

“Despite the growing adoption of AI, people have significant concerns regarding its impact and the ability of society to control its development and use—71% of US internet households express worry about society’s ability to control AI and use it responsibly,” the Parks Associates research shows.

“Addressing fears of AI’s misuse or unintended consequences of its use requires transparent practices from AI developers and companies, clear regulations to protect user data and privacy, and public education to demystify AI technologies and their functions,” says Daniel Holcomb, senior analyst, smart home research at Parks Associates, in the announcement.

From the Security Sales & Integration article, "Parks Associates Research Finds 28% of Employees Use AI for Professional Needs"

Previously In The News

Hot Item: Millennial 'Smart Home' Owners Want Voice Control

Looking for a tech Christmas present? Having voice control such as those Amazon "Echos" and Google "Home" devices we see advertised more every day is a big priority for young home owners and nearly ha...

Really Want A Smart Home? Cybersecurity Worries 60% Of Possible Device Buyers

Research firm Parks Associates threw some cold water on the red-hot Internet of Things hype at the CES Show in Las Vegas with the new research report published Wednesday. although the report also high...

Real IoT: In-home Wi-Fi Demand Surges As Users Link More Devices

More than 70 percent of households with broadband access now utilize in-home Wi-Fi, and the availability of fast connectivity is encouraging users to link more devices than ever, says Parks Associates...

Cable Gaining in a Shrinking Pay-TV World

The current state of the video market is hardly cause for celebration, however, as streaming video continues to take hold. In fact, more consumers now subscribe to either free or paid streaming servic...