Providing market intelligence for more than 35 years

In The News

Piracy Could Result in $113 Billion Loss for Streaming Services by 2027

Piracy is projected to expand to new heights in one of the most popular forms of entertainment consumption — streaming services.
 
By 2027, there is a projected loss of $113 billion for streaming video providers serving U.S. customers due to content theft, according to a report from research firm Parks Associates
 
Parks’ latest forecast reveals piracy rates for U.S. streaming services in film and television programming will increase from 22% in 2022 to 24.5% in 2027. This increase will also bring an estimated $700 million value of fraudulent advertising delivered online to consumers that same year.
 
“While there is some optimism that emerging countermeasures and best practices may see piracy begin to plateau by 2027, there is no consensus among stakeholders as to when it may begin to decline,” said Steve Hawley, a contributing analyst at Parks. “This research provides a much-needed understanding of the issues at hand and the technologies and approaches available to fight piracy.” 
 
Research leads the firm to believe that password sharing will be a niche of piracy that service providers will be specifically focused on reducing in coming years. Parks found a whopping 48% increase in participation of sharing account credentials among consumers since 2019. 
 
From the article, "Piracy Could Result in $113 Billion Loss for Streaming Services by 2027," by McKinley Franklin.

Previously In The News

GAIA: Under-The-Radar Hyper-Growth 5-Bagger

Well, today the global OTT market of 218 million video subscribers is large and they have quite significant and growing tailwinds, which is according to the study from Parks Associates which has relea...

You can tell Comcast what to do on its Xfinity TV voice remote

Voice’s resurgence seems counter-intuitive. The technology first boomed in the 1990s with voice prompters in customer call centers – not always a satisfying experience as the prompters many times rout...

mHealth Looks to Solve the Diabetes Care Management Conundrum

Earlier this year, a report from digital health analyst Parks Associates found that 27 percent of people with a chronic condition want a mobile health device that tracks their health, but a significan...

Amazon patents floating warehouses to cater for drone delivery

“Sleep-tracking features of smartwatches and fitness trackers are raising consumer awareness about lack of sleep. 42pc of consumers in US broadband households are concerned their health will worsen du...