Providing market intelligence for more than 35 years

In The News

Piracy Could Result in $113 Billion Loss for Streaming Services by 2027

Piracy is projected to expand to new heights in one of the most popular forms of entertainment consumption — streaming services.
 
By 2027, there is a projected loss of $113 billion for streaming video providers serving U.S. customers due to content theft, according to a report from research firm Parks Associates. 
 
Parks’ latest forecast reveals piracy rates for U.S. streaming services in film and television programming will increase from 22% in 2022 to 24.5% in 2027. This increase will also bring an estimated $700 million value of fraudulent advertising delivered online to consumers that same year.
 
“While there is some optimism that emerging countermeasures and best practices may see piracy begin to plateau by 2027, there is no consensus among stakeholders as to when it may begin to decline,” said Steve Hawley, a contributing analyst at Parks. “This research provides a much-needed understanding of the issues at hand and the technologies and approaches available to fight piracy.” 
 
Research leads the firm to believe that password sharing will be a niche of piracy that service providers will be specifically focused on reducing in coming years. Parks found a whopping 48% increase in participation of sharing account credentials among consumers since 2019. 
 
From the article, "Piracy Could Result in $113 Billion Loss for Streaming Services by 2027," by McKinley Franklin.

Previously In The News

Roku To Wall Street: Not Just An Unprofitable Hardware Business

Roku is also up against tremendously deep-pocketed rivals: Apple, Amazon and Google. Both Apple and Amazon released new streaming media devices in September. “We’re fortunate to be the only player wit...

Women Know What Consumers Want: VCs Need To Wise Up

A whopping 117 million Americans are expected to need assistance with caregiving, according The Caregiving Innovation Frontiers by AARP and Parks Associates. It’s a $42.9 billion market. Yet, perhaps...

WWE's Stephanie McMahon on the Power of Letting Fans Call the Shots

The company is a leader in the streaming market—it launched an OTT (over-the-top) Internet-based streaming service in 2014. According to research firm Parks Associates, the WWE’s service is the fifth...

After Netflix, Hulu, and Amazon, There Are Some Surprises in Top-Ranked Internet Video Services

But below the big three, some new companies are quickly climbing the ranks, according to research by market tracker Parks Associates. The fourth-largest Internet video service ranked by number of s...

Phone:
972-490-1113
Mailing Address:
Parks Associates 5080 Spectrum Drive, Suite 1000W Addison, TX 75001 USA
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Broadband Small-to-medium Business (SMB) Connected Health
Services
Research Services: Custom and Consulting Research Projects Streaming Video Tracker Security Tracker Smart Home Tracker
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces Upcoming Industry Events
Resources
Press Releases Analyst Blog Parks in the News Connected Consumer Podcast 
About Us
Overview Team Contact Us
Store
View Your Cart

Follow Us to stay informed

© 2023-2024 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive