Providing market intelligence for more than 35 years

In The News

Pluto TV’s Most Popular Channels Revealed

In October, research firm Parks Associates said in the past month, 31% of U.S. households reported watching an ad-supported video on demand or a free ad-supported streaming service – a 13% increase from 2018. In addition, 41 million U.S. households are expected to watch ad-based over-the-top (OTT) video services like Tubi, Freevee, and Pluto TV.

In addition, ad-supported tiers of subscription video on demand services, SVOD, have increased. Peacock, Hulu, Paramount+ and Max all reported more subscribers to their ad-supported tiers, according to TiVo’s second quarter Video Trends report.

“As an industry, we are now entering a new phase of streaming characterized by evolving business models aimed at enhancing profitability,” Parks said during the firm’s State of the Market: Streaming Video Services report.

From the article, "Pluto TV’s Most Popular Channels Revealed" by Shelby Brown

Previously In The News

Online CE Purchases Outpacing Rest of Ecommerce Industry, Study Finds

According to research released this week by Parks Associates, 27 percent of U.S. broadband-connected households made their most recent consumer electronics purchase through an online retailer. That fi...

6 Million Smart Plugs Will Be Sold in the U.S. in 2023, Report Says

“While smart plugs are a staple of the smart home ecosystem today, next-generation products are creating more value through numerous value-added services derived from energy data,” says Tom Kerber, se...

7.7 Million Standalone & All-in-One Networked/IP Cameras Expected to Be Sold This Year in U.S.

A recently released report from Parks Associates, “Smart Product Market Assessment: Networked Cameras,” estimates that 7.7 million standalone and all-in-one networked/IP cameras will be sold in the U....

Smart Home Products: Impact on the Home Security Industry

At the same time, smart home solutions have invigorated a traditionally stagnant security market — security providers have been successful at converting legacy customers to interactive services, and 7...

Phone:
972-490-1113
Mailing Address:
5080 Spectrum Drive, Suite 1000W Addison, TX 75001 USA
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Broadband Small-to-medium Business (SMB) Connected Health
Services
Research Services: Custom and Consulting Research Projects Streaming Video Tracker Security Tracker Smart Home Tracker
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces Upcoming Industry Events
Resources
Press Releases Analyst Blog Parks in the News Connected Consumer Podcast 
About Us
Overview Team Contact Us
Store
View Your Cart

Follow Us to stay informed

© 2023-2024 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive