Providing market intelligence for more than 35 years

In The News

Research: 80% of US households have home network router

Parks Associates’ Consumer Electronics Dashboard, derived from quarterly consumer surveys of 8,000 US internet households, reveals 80 per cent of US internet households own a home network router.

“The rise of home networking equipment has become a cornerstone in modern living, especially in light of the increasing shift towards remote work and digital lifestyles,” said Sarah Lee, Research Analyst, Parks Associates. “This surge in demand reflects a broader societal transition towards greater reliance on connectivity for both professional and personal use cases.”

Parks Associates research finds that 61 pr cent of US internet households have at least one remote worker.

 

From the Advanced Television article, "Research: 80% of US households have home network router"

Previously In The News

OTT Technologies Continue To Take Hold

According to research from Parks Associates, about half of the 63% of broadband households that subscribe to OTT services subscribe to more than one. The most popular “service-stack” is to subscribe t...

63% In U.S. Say They Are Not Aware Of Virtual Reality

A study from Parks Associates found that more than half (63%) of U.S. households say they are not familiar with or know nothing about VR. Younger generations appear to be more familiar with virtual...

Nearly Half Of High-Speed Homes Have Multiple OTT Services

The findings show how far-reaching streaming video services have become. About 63% of U.S. home subscribe to broadband services, and nearly half of those homes are also customers of at least one OTT s...

Just One OTT Sub Becoming Two For Consumers, Research Says

Research from Parks Associates says 31% of broadband households in this country now have multiple OTT subscriptions and that means almost half of households with at least one pay OTT service actually...